NAICS 722511

Full-Service Restaurants in Seaside, CA

The 1 ZIP codes assigned to Seaside contained 29 Restaurants establishments in 2023, of which 11 employed 10 or more people.

Establishments (2023)
29
1 ZIP codes
10 or more employees
11
Practical financing floor
Share of county
8%
Monterey County
City population
31,636
2025 estimate

Figures cover the ZIP codes the U.S. Postal Service assigns to Seaside (93955). ZIP areas are not municipal boundaries: they can extend beyond city limits and are shared between neighbouring places. This is a count of establishments in Seaside's ZIP codes, not a count of businesses inside its city limits.

Establishments by size

Employee-count distribution. For most buyers the businesses worth pursuing sit in the 5 to 49 range: large enough to have a manager and real systems, small enough to be owner-operated.

EmployeesEstablishmentsShareDistribution
1-41034.5%
5-9724.1%
10-19413.8%
20-49724.1%

How this market compares

Seaside against every other city in California on the same measure. City figures cover the ZIP codes assigned to the place rather than its municipal boundary, so they are compared as a share of the businesses in those same ZIP codes rather than per resident. Cities with fewer than 500 businesses in total are left unranked.

Above average4.30% of local businesses, against 3.01% statewide

A larger slice of the local business base than the statewide share. Usually a sign of genuine local demand rather than oversupply.

Vs state share
+43%
Share of local businesses
Rank by count
#243
of 419 cities
Rank by share
#41
of 301 ranked
Since 2020
+4%
Change in establishments

This compares how much of Seaside’s business base is full-service restaurants, against the California figure. Base: 674 establishments across all industries in the same ZIP codes, 2023. It does not measure revenue, profitability or whether a market is worth entering.

Business size mix

Seaside is more fragmented than California as a whole: a larger share of very small operators. Fragmented markets are where roll-ups are assembled, and where an owner nearing retirement has no obvious internal buyer.

Share of establishmentsSeasideCaliforniaDifference
Under 5 employeesOwner-operated, often no management layer34.5%23.5%+11.0%
5 to 49 employeesThe range most individual buyers target62.1%62.8%-0.7%
10 or more employeesPractical floor for acquisition financing37.9%52.8%-14.8%

Nearest comparable markets

The closest places to Seaside that also have Restaurants establishments on record. Useful for spotting a gap next door, or realising the market you are looking at is already served from the town over.

MarketEstablishmentsVs state share
Monterey88+59%
Marina18n/a
Pacific Grove31n/a
Carmel-by-the-Sea39n/a
Salinas102-2%

The wider Monterey County market

Employment and payroll are reported at county level only, so the figures below describe the county Seaside sits in.

County establishments (2023)
380
Monterey County
County employees
7,385
Mid-March employment
County annual payroll
$252M
All establishments
Full Restaurants data for Monterey County

What acquirers look at

The highest-turnover category in the index and the weakest lending profile. Lease terms and liquor license transfer usually matter more than the P&L.

Other industries in Seaside

Nearby cities

Sources

  1. U.S. Census Bureau, 2023 ZIP Code Business Patterns. Establishment counts and size distribution by ZIP code and NAICS, aggregated over the ZIP codes assigned to each city. Retrieved 2026-09-08.
  2. U.S. Census Bureau, 2023 County Business Patterns. Establishment counts, employment and annual payroll by NAICS. Retrieved 2026-09-08.
  3. U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages (2026Q1). Quarterly establishment counts and employment for employers covered by unemployment insurance. Retrieved 2026-09-08.