NAICS 811192
Car Washes in Marina, CA
The 1 ZIP codes assigned to Marina contained 3 Car Wash establishments in 2023.
- Establishments (2023)
- 3
- 1 ZIP codes
- 10 or more employees
- n/a
- Practical financing floor
- Share of county
- 16%
- Monterey County
- City population
- 23,256
- 2025 estimate
Figures cover the ZIP codes the U.S. Postal Service assigns to Marina (93933). ZIP areas are not municipal boundaries: they can extend beyond city limits and are shared between neighbouring places. This is a count of establishments in Marina's ZIP codes, not a count of businesses inside its city limits.
Business size mix
Marina is more consolidated than California as a whole: fewer micro-operators and a larger share of businesses with real headcount. Fewer targets, but the ones that exist are more likely to be financeable.
| Share of establishments | Marina | California | Difference |
|---|---|---|---|
| Under 5 employeesOwner-operated, often no management layer | 0.0% | 27.5% | -27.5% |
| 5 to 49 employeesThe range most individual buyers target | 0.0% | 10.1% | -10.1% |
| 10 or more employeesPractical floor for acquisition financing | 0.0% | 8.6% | -8.6% |
Nearest comparable markets
The closest places to Marina that also have Car Wash establishments on record. Useful for spotting a gap next door, or realising the market you are looking at is already served from the town over.
| Market | Establishments | Vs state share |
|---|---|---|
| Monterey | 4 | +46% |
| Santa Cruz | 5 | +14% |
| Hollister | 3 | +96% |
| Gilroy | 7 | +203% |
| Morgan Hill | 3 | +44% |
The wider Monterey County market
Employment and payroll are reported at county level only, so the figures below describe the county Marina sits in.
- County establishments (2023)
- 19
- Monterey County
- County employees
- 201
- Mid-March employment
- County annual payroll
- $6.5M
- All establishments
What acquirers look at
Subscription membership models converted this from a cash business into an institutional asset class. Expect real-estate-driven pricing rather than earnings multiples.
Other industries in Marina
Nearby cities
Sources
- U.S. Census Bureau, 2023 ZIP Code Business Patterns. Establishment counts and size distribution by ZIP code and NAICS, aggregated over the ZIP codes assigned to each city. Retrieved 2026-09-08.
- U.S. Census Bureau, 2023 County Business Patterns. Establishment counts, employment and annual payroll by NAICS. Retrieved 2026-09-08.
- U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages (2026Q1). Quarterly establishment counts and employment for employers covered by unemployment insurance. Retrieved 2026-09-08.