NAICS 722511

Full-Service Restaurants in Dana Point, CA

The 1 ZIP codes assigned to Dana Point contained 46 Restaurants establishments in 2023, of which 30 employed 10 or more people.

Establishments (2023)
46
1 ZIP codes
10 or more employees
30
Practical financing floor
Share of county
2%
Orange County
City population
32,232
2025 estimate

Figures cover the ZIP codes the U.S. Postal Service assigns to Dana Point (92629). ZIP areas are not municipal boundaries: they can extend beyond city limits and are shared between neighbouring places. This is a count of establishments in Dana Point's ZIP codes, not a count of businesses inside its city limits.

Establishments by size

Employee-count distribution. For most buyers the businesses worth pursuing sit in the 5 to 49 range: large enough to have a manager and real systems, small enough to be owner-operated.

EmployeesEstablishmentsShareDistribution
1-4817.4%
5-9613.0%
10-19613.0%
20-491737.0%
50-99715.2%

How this market compares

Dana Point against every other city in California on the same measure. City figures cover the ZIP codes assigned to the place rather than its municipal boundary, so they are compared as a share of the businesses in those same ZIP codes rather than per resident. Cities with fewer than 500 businesses in total are left unranked.

Densely served4.70% of local businesses, against 3.01% statewide

This industry takes up a far larger slice of the local business base than it does statewide. A crowded market: expect established competitors and price pressure, but also a deeper pool of businesses to buy.

Vs state share
+56%
Share of local businesses
Rank by count
#161
of 419 cities
Rank by share
#26
of 301 ranked
Since 2020
+12%
Change in establishments

This compares how much of Dana Point’s business base is full-service restaurants, against the California figure. Base: 979 establishments across all industries in the same ZIP codes, 2023. It does not measure revenue, profitability or whether a market is worth entering.

Business size mix

Dana Point is more consolidated than California as a whole: fewer micro-operators and a larger share of businesses with real headcount. Fewer targets, but the ones that exist are more likely to be financeable.

Share of establishmentsDana PointCaliforniaDifference
Under 5 employeesOwner-operated, often no management layer17.4%23.5%-6.1%
5 to 49 employeesThe range most individual buyers target63.0%62.8%+0.3%
10 or more employeesPractical floor for acquisition financing65.2%52.8%+12.5%

Nearest comparable markets

The closest places to Dana Point that also have Restaurants establishments on record. Useful for spotting a gap next door, or realising the market you are looking at is already served from the town over.

MarketEstablishmentsVs state share
San Juan Capistrano33-22%
Laguna Niguel31-48%
San Clemente59-29%
Laguna Beach59+29%
Aliso Viejo24-45%

The wider Orange County market

Employment and payroll are reported at county level only, so the figures below describe the county Dana Point sits in.

County establishments (2023)
2,919
Orange County
County employees
67,911
Mid-March employment
County annual payroll
$2.2B
All establishments
Full Restaurants data for Orange County

What acquirers look at

The highest-turnover category in the index and the weakest lending profile. Lease terms and liquor license transfer usually matter more than the P&L.

Other industries in Dana Point

Nearby cities

Sources

  1. U.S. Census Bureau, 2023 ZIP Code Business Patterns. Establishment counts and size distribution by ZIP code and NAICS, aggregated over the ZIP codes assigned to each city. Retrieved 2026-09-08.
  2. U.S. Census Bureau, 2023 County Business Patterns. Establishment counts, employment and annual payroll by NAICS. Retrieved 2026-09-08.
  3. U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages (2026Q1). Quarterly establishment counts and employment for employers covered by unemployment insurance. Retrieved 2026-09-08.