NAICS 524210 · California overview

Insurance Agencies & Brokerages in Kings County

Kings County had 29 Insurance Agency establishments in 2023, ranking 38 of 55 California counties and accounting for 0.2% of the statewide total.

Establishments (2023)
29
Rank 38 of 55 counties
Employees
160
Mid-March employment
Annual payroll
$15M
All establishments
Per 10k residents
1.9
154,327 residents

More recent reading

BLS QCEW, 2026Q1

The figures above are County Business Patterns, which carries the size distribution but runs about two years behind. The Bureau of Labor Statistics publishes quarterly, so this is the same industry roughly 3 years later. The two count different universes, Census counts establishments with paid employees in the March pay period and BLS counts worksites covered by unemployment insurance during the quarter, so the numbers are not directly comparable and either can be the larger.

Establishments
29
2026Q1
Employment
n/a
Quarter-end level
Average weekly wage
n/a
Per covered worker
Quarterly trend
+11.5%
2025Q2 to 2026Q1
Concentration vs the national averageBLS, 2026Q1

0.37 location quotient. Insurance Agency employment in Kings County is about 2.7 times less concentrated than in the United States as a whole.

Computed by the Bureau of Labor Statistics, not derived here. Above 1.0 means the industry is a larger share of local employment than of national employment.

Establishments by size

Employee-count distribution for Insurance Agency in Kings County.

EmployeesEstablishmentsShareDistribution
1-42379.3%

Establishment trend

Year-over-year establishment counts, County Business Patterns. Net growth of 0.0% since 2020.

YearEstablishmentsChange
202029n/a
202132+3
202233+1
202329-4

How this market compares

Kings County against every other county in California on the same measure. The median excludes places under 2,000 residents, where per-capita figures are arithmetically true but analytically useless.

Below average1.9 per 10,000 residents, against a state median of 2.9

Fewer businesses per resident than the typical California market. Often an underserved market, though it can also mean residents buy this service in a neighbouring town.

Vs state median
-36%
Businesses per resident
Rank by count
#38
of 55 counties
Rank by density
#50
of 55 ranked
Since 2020
0%
Change in establishments

Density compares insurance agencies & brokerages provision per resident. It does not measure revenue, profitability or whether a market is worth entering.

Business size mix

Kings tracks the California size distribution closely.

Share of establishmentsKingsCaliforniaDifference
Under 5 employeesOwner-operated, often no management layer79.3%74.9%+4.4%
5 to 49 employeesThe range most individual buyers target0.0%23.2%-23.2%
10 or more employeesPractical floor for acquisition financing0.0%9.2%-9.2%

What acquirers look at

Renewal commission streams behave like an annuity, which is why these command the highest multiples in small business. Carrier appointment transfer is the gating diligence item.

Cities in Kings

The figures above cover the county as a whole. These are the places within it.

Other industries in Kings

Sources

  1. U.S. Census Bureau, 2023 County Business Patterns. Establishment counts, employment and annual payroll by NAICS. Retrieved 2026-09-08.
  2. U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages (2026Q1). Quarterly establishment counts and employment for employers covered by unemployment insurance. Retrieved 2026-09-08.