NAICS 812112, 812113, 812199
Hair Salons, Barber Shops & Day Spas in Willits, CA
The 1 ZIP codes assigned to Willits contained 3 Salons & Spas establishments in 2023.
- Establishments (2023)
- 3
- 1 ZIP codes
- 10 or more employees
- n/a
- Practical financing floor
- Share of county
- 17%
- Mendocino County
- City population
- 4,760
- 2025 estimate
Figures cover the ZIP codes the U.S. Postal Service assigns to Willits (95490). ZIP areas are not municipal boundaries: they can extend beyond city limits and are shared between neighbouring places. This is a count of establishments in Willits' ZIP codes, not a count of businesses inside its city limits.
Establishments by size
Employee-count distribution. For most buyers the businesses worth pursuing sit in the 5 to 49 range: large enough to have a manager and real systems, small enough to be owner-operated.
| Employees | Establishments | Share | Distribution |
|---|---|---|---|
| 1-4 | 3 | 100.0% |
Business size mix
Willits is more fragmented than California as a whole: a larger share of very small operators. Fragmented markets are where roll-ups are assembled, and where an owner nearing retirement has no obvious internal buyer.
| Share of establishments | Willits | California | Difference |
|---|---|---|---|
| Under 5 employeesOwner-operated, often no management layer | 100.0% | 61.3% | +38.7% |
| 5 to 49 employeesThe range most individual buyers target | 0.0% | 19.2% | -19.2% |
| 10 or more employeesPractical floor for acquisition financing | 0.0% | 4.3% | -4.3% |
Nearest comparable markets
The closest places to Willits that also have Salons & Spas establishments on record. Useful for spotting a gap next door, or realising the market you are looking at is already served from the town over.
| Market | Establishments | Vs state share |
|---|---|---|
| Ukiah | 10 | -40% |
| Lakeport | 4 | n/a |
| Healdsburg | 8 | -41% |
| Windsor | 17 | +45% |
| Santa Rosa | 102 | -6% |
The wider Mendocino County market
Employment and payroll are reported at county level only, so the figures below describe the county Willits sits in.
- County establishments (2023)
- 18
- Mendocino County
- County employees
- 38
- Mid-March employment
- County annual payroll
- $1.0M
- All establishments
What acquirers look at
Booth-rental structures mean the business may own almost nothing transferable. Verify whether stylists are employees or independent tenants before valuing the revenue.
Other industries in Willits
Nearby cities
Sources
- U.S. Census Bureau, 2023 ZIP Code Business Patterns. Establishment counts and size distribution by ZIP code and NAICS, aggregated over the ZIP codes assigned to each city. Retrieved 2026-09-08.
- U.S. Census Bureau, 2023 County Business Patterns. Establishment counts, employment and annual payroll by NAICS. Retrieved 2026-09-08.
- U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages (2026Q1). Quarterly establishment counts and employment for employers covered by unemployment insurance. Retrieved 2026-09-08.