NAICS 561710

Pest Control Services in Salinas, CA

The 2 ZIP codes assigned to Salinas contained 7 Pest Control establishments in 2023, of which 3 employed 10 or more people.

Establishments (2023)
7
2 ZIP codes
10 or more employees
3
Practical financing floor
Share of county
37%
Monterey County
City population
159,134
2025 estimate

Figures cover the ZIP codes the U.S. Postal Service assigns to Salinas (93901, 93906). ZIP areas are not municipal boundaries: they can extend beyond city limits and are shared between neighbouring places. This is a count of establishments in Salinas' ZIP codes, not a count of businesses inside its city limits.

Establishments by size

Employee-count distribution. For most buyers the businesses worth pursuing sit in the 5 to 49 range: large enough to have a manager and real systems, small enough to be owner-operated.

EmployeesEstablishmentsShareDistribution
1-4342.9%
10-19342.9%

How this market compares

Salinas against every other city in California on the same measure. City figures cover the ZIP codes assigned to the place rather than its municipal boundary, so they are compared as a share of the businesses in those same ZIP codes rather than per resident. Cities with fewer than 500 businesses in total are left unranked.

Densely served0.20% of local businesses, against 0.13% statewide

This industry takes up a far larger slice of the local business base than it does statewide. A crowded market: expect established competitors and price pressure, but also a deeper pool of businesses to buy.

Vs state share
+55%
Share of local businesses
Rank by count
#62
of 159 cities
Rank by share
#104
of 154 ranked
Since 2020
-13%
Change in establishments

This compares how much of Salinas’s business base is pest control services, against the California figure. Base: 3,451 establishments across all industries in the same ZIP codes, 2023. It does not measure revenue, profitability or whether a market is worth entering.

Business size mix

Salinas is more fragmented than California as a whole: a larger share of very small operators. Fragmented markets are where roll-ups are assembled, and where an owner nearing retirement has no obvious internal buyer.

Share of establishmentsSalinasCaliforniaDifference
Under 5 employeesOwner-operated, often no management layer42.9%35.8%+7.1%
5 to 49 employeesThe range most individual buyers target42.9%10.5%+32.4%
10 or more employeesPractical floor for acquisition financing42.9%7.5%+35.4%

Nearest comparable markets

The closest places to Salinas that also have Pest Control establishments on record. Useful for spotting a gap next door, or realising the market you are looking at is already served from the town over.

MarketEstablishmentsVs state share
Hollister5+272%
Gilroy6+195%
San Jose23-19%
Campbell6+125%
Redwood City3-30%

The wider Monterey County market

Employment and payroll are reported at county level only, so the figures below describe the county Salinas sits in.

County establishments (2023)
19
Monterey County
County employees
180
Mid-March employment
County annual payroll
$11M
All establishments
Full Pest Control data for Monterey County

What acquirers look at

Among the highest-multiple SMB categories: contractual recurring revenue, ~85% retention, and route-based density economics. Heavily rolled up by national platforms.

Other industries in Salinas

Nearby cities

Sources

  1. U.S. Census Bureau, 2023 ZIP Code Business Patterns. Establishment counts and size distribution by ZIP code and NAICS, aggregated over the ZIP codes assigned to each city. Retrieved 2026-09-08.
  2. U.S. Census Bureau, 2023 County Business Patterns. Establishment counts, employment and annual payroll by NAICS. Retrieved 2026-09-08.
  3. U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages (2026Q1). Quarterly establishment counts and employment for employers covered by unemployment insurance. Retrieved 2026-09-08.