NAICS 811121

Automotive Body & Collision Repair in Redding, CA

The 3 ZIP codes assigned to Redding contained 20 Auto Body establishments in 2023, of which 3 employed 10 or more people.

Establishments (2023)
20
3 ZIP codes
10 or more employees
3
Practical financing floor
Share of county
83%
Shasta County
City population
94,092
2025 estimate

Figures cover the ZIP codes the U.S. Postal Service assigns to Redding (96001, 96002, 96003). ZIP areas are not municipal boundaries: they can extend beyond city limits and are shared between neighbouring places. This is a count of establishments in Redding's ZIP codes, not a count of businesses inside its city limits.

Establishments by size

Employee-count distribution. For most buyers the businesses worth pursuing sit in the 5 to 49 range: large enough to have a manager and real systems, small enough to be owner-operated.

EmployeesEstablishmentsShareDistribution
1-4630.0%
10-19315.0%

How this market compares

Redding against every other city in California on the same measure. City figures cover the ZIP codes assigned to the place rather than its municipal boundary, so they are compared as a share of the businesses in those same ZIP codes rather than per resident. Cities with fewer than 500 businesses in total are left unranked.

Densely served0.58% of local businesses, against 0.35% statewide

This industry takes up a far larger slice of the local business base than it does statewide. A crowded market: expect established competitors and price pressure, but also a deeper pool of businesses to buy.

Vs state share
+63%
Share of local businesses
Rank by count
#38
of 259 cities
Rank by share
#74
of 235 ranked
Since 2020
+54%
Change in establishments

This compares how much of Redding’s business base is automotive body & collision repair, against the California figure. Base: 3,471 establishments across all industries in the same ZIP codes, 2023. It does not measure revenue, profitability or whether a market is worth entering.

Business size mix

Redding is more consolidated than California as a whole: fewer micro-operators and a larger share of businesses with real headcount. Fewer targets, but the ones that exist are more likely to be financeable.

Share of establishmentsReddingCaliforniaDifference
Under 5 employeesOwner-operated, often no management layer30.0%39.2%-9.2%
5 to 49 employeesThe range most individual buyers target15.0%22.9%-7.9%
10 or more employeesPractical floor for acquisition financing15.0%11.7%+3.3%

Nearest comparable markets

The closest places to Redding that also have Auto Body establishments on record. Useful for spotting a gap next door, or realising the market you are looking at is already served from the town over.

MarketEstablishmentsVs state share
Anderson3n/a
Red Bluff3+40%
Chico10-10%
Paradise3n/a
Yreka4n/a

The wider Shasta County market

Employment and payroll are reported at county level only, so the figures below describe the county Redding sits in.

County establishments (2023)
24
Shasta County
County employees
223
Mid-March employment
County annual payroll
$13M
All establishments
Full Auto Body data for Shasta County

What acquirers look at

Insurance Direct Repair Program relationships are the real asset and do not always transfer on a change of control. Verify DRP assignability before signing an LOI.

Other industries in Redding

Nearby cities

Sources

  1. U.S. Census Bureau, 2023 ZIP Code Business Patterns. Establishment counts and size distribution by ZIP code and NAICS, aggregated over the ZIP codes assigned to each city. Retrieved 2026-09-08.
  2. U.S. Census Bureau, 2023 County Business Patterns. Establishment counts, employment and annual payroll by NAICS. Retrieved 2026-09-08.
  3. U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages (2026Q1). Quarterly establishment counts and employment for employers covered by unemployment insurance. Retrieved 2026-09-08.