NAICS 323111

Commercial Printing in Palm Desert, CA

The 1 ZIP codes assigned to Palm Desert contained 3 Printing establishments in 2023.

Establishments (2023)
3
1 ZIP codes
10 or more employees
n/a
Practical financing floor
Share of county
4%
Riverside County
City population
53,259
2025 estimate

Figures cover the ZIP codes the U.S. Postal Service assigns to Palm Desert (92211). ZIP areas are not municipal boundaries: they can extend beyond city limits and are shared between neighbouring places. This is a count of establishments in Palm Desert's ZIP codes, not a count of businesses inside its city limits.

How this market compares

Palm Desert against every other city in California on the same measure. City figures cover the ZIP codes assigned to the place rather than its municipal boundary, so they are compared as a share of the businesses in those same ZIP codes rather than per resident. Cities with fewer than 500 businesses in total are left unranked.

Below average0.11% of local businesses, against 0.13% statewide

A smaller slice of the local business base than the statewide share. Often an underserved market, though it can also mean the work is done by firms based in a neighbouring town.

Vs state share
-15%
Share of local businesses
Rank by count
#139
of 149 cities
Rank by share
#129
of 147 ranked
Since 2020
0%
Change in establishments

This compares how much of Palm Desert’s business base is commercial printing, against the California figure. Base: 2,689 establishments across all industries in the same ZIP codes, 2023. It does not measure revenue, profitability or whether a market is worth entering.

Business size mix

Palm Desert is more consolidated than California as a whole: fewer micro-operators and a larger share of businesses with real headcount. Fewer targets, but the ones that exist are more likely to be financeable.

Share of establishmentsPalm DesertCaliforniaDifference
Under 5 employeesOwner-operated, often no management layer0.0%37.4%-37.4%
5 to 49 employeesThe range most individual buyers target0.0%11.8%-11.8%
10 or more employeesPractical floor for acquisition financing0.0%5.7%-5.7%

Nearest comparable markets

The closest places to Palm Desert that also have Printing establishments on record. Useful for spotting a gap next door, or realising the market you are looking at is already served from the town over.

MarketEstablishmentsVs state share
Beaumont3+212%
Temecula8+42%
Murrieta8+90%
Redlands5+51%
Lake Elsinore3+72%

The wider Riverside County market

Employment and payroll are reported at county level only, so the figures below describe the county Palm Desert sits in.

County establishments (2023)
85
Riverside County
County employees
734
Mid-March employment
County annual payroll
$40M
All establishments
Full Printing data for Riverside County

What acquirers look at

Secular decline in general print, but wide-format, packaging and labels are growing. Equipment collateral supports SBA leverage where cash flow alone would not.

Other industries in Palm Desert

Nearby cities

Sources

  1. U.S. Census Bureau, 2023 ZIP Code Business Patterns. Establishment counts and size distribution by ZIP code and NAICS, aggregated over the ZIP codes assigned to each city. Retrieved 2026-09-08.
  2. U.S. Census Bureau, 2023 County Business Patterns. Establishment counts, employment and annual payroll by NAICS. Retrieved 2026-09-08.
  3. U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages (2026Q1). Quarterly establishment counts and employment for employers covered by unemployment insurance. Retrieved 2026-09-08.