NAICS 524210

Insurance Agencies & Brokerages in Woodland, CA

The 1 ZIP codes assigned to Woodland contained 11 Insurance Agency establishments in 2023, of which 3 employed 10 or more people.

Establishments (2023)
11
1 ZIP codes
10 or more employees
3
Practical financing floor
Share of county
27%
Yolo County
City population
62,513
2025 estimate

Figures cover the ZIP codes the U.S. Postal Service assigns to Woodland (95695). ZIP areas are not municipal boundaries: they can extend beyond city limits and are shared between neighbouring places. This is a count of establishments in Woodland's ZIP codes, not a count of businesses inside its city limits.

Establishments by size

Employee-count distribution. For most buyers the businesses worth pursuing sit in the 5 to 49 range: large enough to have a manager and real systems, small enough to be owner-operated.

EmployeesEstablishmentsShareDistribution
1-4545.5%
10-19327.3%

How this market compares

Woodland against every other city in California on the same measure. City figures cover the ZIP codes assigned to the place rather than its municipal boundary, so they are compared as a share of the businesses in those same ZIP codes rather than per resident. Cities with fewer than 500 businesses in total are left unranked.

Below average0.81% of local businesses, against 1.32% statewide

A smaller slice of the local business base than the statewide share. Often an underserved market, though it can also mean the work is done by firms based in a neighbouring town.

Vs state share
-38%
Share of local businesses
Rank by count
#246
of 369 cities
Rank by share
#255
of 298 ranked
Since 2020
+10%
Change in establishments

This compares how much of Woodland’s business base is insurance agencies & brokerages, against the California figure. Base: 1,353 establishments across all industries in the same ZIP codes, 2023. It does not measure revenue, profitability or whether a market is worth entering.

Business size mix

Woodland is more consolidated than California as a whole: fewer micro-operators and a larger share of businesses with real headcount. Fewer targets, but the ones that exist are more likely to be financeable.

Share of establishmentsWoodlandCaliforniaDifference
Under 5 employeesOwner-operated, often no management layer45.5%73.5%-28.0%
5 to 49 employeesThe range most individual buyers target27.3%14.7%+12.6%
10 or more employeesPractical floor for acquisition financing27.3%3.7%+23.6%

Nearest comparable markets

The closest places to Woodland that also have Insurance Agency establishments on record. Useful for spotting a gap next door, or realising the market you are looking at is already served from the town over.

MarketEstablishmentsVs state share
Davis20+5%
West Sacramento5-74%
Dixon5n/a
Sacramento242-7%
Roseville117+76%

The wider Yolo County market

Employment and payroll are reported at county level only, so the figures below describe the county Woodland sits in.

County establishments (2023)
41
Yolo County
County employees
252
Mid-March employment
County annual payroll
$28M
All establishments
Full Insurance Agency data for Yolo County

What acquirers look at

Renewal commission streams behave like an annuity, which is why these command the highest multiples in small business. Carrier appointment transfer is the gating diligence item.

Other industries in Woodland

Nearby cities

Sources

  1. U.S. Census Bureau, 2023 ZIP Code Business Patterns. Establishment counts and size distribution by ZIP code and NAICS, aggregated over the ZIP codes assigned to each city. Retrieved 2026-09-08.
  2. U.S. Census Bureau, 2023 County Business Patterns. Establishment counts, employment and annual payroll by NAICS. Retrieved 2026-09-08.
  3. U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages (2026Q1). Quarterly establishment counts and employment for employers covered by unemployment insurance. Retrieved 2026-09-08.