NAICS 812112, 812113, 812199

Hair Salons, Barber Shops & Day Spas in National City, CA

The 1 ZIP codes assigned to National City contained 32 Salons & Spas establishments in 2023.

Establishments (2023)
32
1 ZIP codes
10 or more employees
n/a
Practical financing floor
Share of county
2%
San Diego County
City population
57,807
2025 estimate

Figures cover the ZIP codes the U.S. Postal Service assigns to National City (91950). ZIP areas are not municipal boundaries: they can extend beyond city limits and are shared between neighbouring places. This is a count of establishments in National City's ZIP codes, not a count of businesses inside its city limits.

Establishments by size

Employee-count distribution. For most buyers the businesses worth pursuing sit in the 5 to 49 range: large enough to have a manager and real systems, small enough to be owner-operated.

EmployeesEstablishmentsShareDistribution
1-42062.5%
5-91031.3%

How this market compares

National City against every other city in California on the same measure. City figures cover the ZIP codes assigned to the place rather than its municipal boundary, so they are compared as a share of the businesses in those same ZIP codes rather than per resident. Cities with fewer than 500 businesses in total are left unranked.

Above average2.32% of local businesses, against 1.78% statewide

A larger slice of the local business base than the statewide share. Usually a sign of genuine local demand rather than oversupply.

Vs state share
+31%
Share of local businesses
Rank by count
#152
of 334 cities
Rank by share
#94
of 295 ranked
Since 2020
-14%
Change in establishments

This compares how much of National City’s business base is hair salons, barber shops & day spas, against the California figure. Base: 1,379 establishments across all industries in the same ZIP codes, 2023. It does not measure revenue, profitability or whether a market is worth entering.

Business size mix

National City tracks the California size distribution closely.

Share of establishmentsNational CityCaliforniaDifference
Under 5 employeesOwner-operated, often no management layer62.5%61.3%+1.2%
5 to 49 employeesThe range most individual buyers target31.3%19.2%+12.1%
10 or more employeesPractical floor for acquisition financing0.0%4.3%-4.3%

Nearest comparable markets

The closest places to National City that also have Salons & Spas establishments on record. Useful for spotting a gap next door, or realising the market you are looking at is already served from the town over.

MarketEstablishmentsVs state share
Coronado13+3%
Chula Vista99+14%
Lemon Grove16+68%
Imperial Beach4n/a
La Mesa71+76%

The wider San Diego County market

Employment and payroll are reported at county level only, so the figures below describe the county National City sits in.

County establishments (2023)
1,860
San Diego County
County employees
9,917
Mid-March employment
County annual payroll
$273M
All establishments
Full Salons & Spas data for San Diego County

What acquirers look at

Booth-rental structures mean the business may own almost nothing transferable. Verify whether stylists are employees or independent tenants before valuing the revenue.

Other industries in National City

Nearby cities

Sources

  1. U.S. Census Bureau, 2023 ZIP Code Business Patterns. Establishment counts and size distribution by ZIP code and NAICS, aggregated over the ZIP codes assigned to each city. Retrieved 2026-09-08.
  2. U.S. Census Bureau, 2023 County Business Patterns. Establishment counts, employment and annual payroll by NAICS. Retrieved 2026-09-08.
  3. U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages (2026Q1). Quarterly establishment counts and employment for employers covered by unemployment insurance. Retrieved 2026-09-08.