NAICS 488410 · California overview

Towing & Roadside Assistance in Sutter County

Sutter County had 8 Towing establishments in 2023, ranking 30 of 45 California counties and accounting for 0.6% of the statewide total.

Establishments (2023)
8
Rank 30 of 45 counties
Employees
18
Mid-March employment
Annual payroll
$932,000
All establishments
Per 10k residents
0.8
98,787 residents

More recent reading

BLS QCEW, 2026Q1

The figures above are County Business Patterns, which carries the size distribution but runs about two years behind. The Bureau of Labor Statistics publishes quarterly, so this is the same industry roughly 3 years later. The two count different universes, Census counts establishments with paid employees in the March pay period and BLS counts worksites covered by unemployment insurance during the quarter, so the numbers are not directly comparable and either can be the larger.

Establishments
7
2026Q1
Employment
63
Quarter-end level
Average weekly wage
$1,027
Per covered worker
Quarterly trend
0.0%
2025Q2 to 2026Q1
Concentration vs the national averageBLS, 2026Q1

4.09 location quotient. Towing employment in Sutter County is about 4.1 times more concentrated than in the United States as a whole.

Computed by the Bureau of Labor Statistics, not derived here. Above 1.0 means the industry is a larger share of local employment than of national employment.

Establishments by size

Employee-count distribution for Towing in Sutter County.

EmployeesEstablishmentsShareDistribution
1-4675.0%

Establishment trend

Year-over-year establishment counts, County Business Patterns. Net growth of 60.0% since 2020.

YearEstablishmentsChange
20205n/a
20216+1
20228+2
202380

How this market compares

Sutter County against every other county in California on the same measure. The median excludes places under 2,000 residents, where per-capita figures are arithmetically true but analytically useless.

Densely served0.8 per 10,000 residents, against a state median of 0.4

Well above the state median for this industry. A crowded market: expect established competitors and price pressure, but also a deeper pool of businesses to buy.

Vs state median
+119%
Businesses per resident
Rank by count
#30
of 45 counties
Rank by density
#5
of 45 ranked
Since 2020
+60%
Change in establishments

Density compares towing & roadside assistance provision per resident. It does not measure revenue, profitability or whether a market is worth entering.

Business size mix

Sutter is more fragmented than California as a whole: a larger share of very small operators. Fragmented markets are where roll-ups are assembled, and where an owner nearing retirement has no obvious internal buyer.

Share of establishmentsSutterCaliforniaDifference
Under 5 employeesOwner-operated, often no management layer75.0%54.0%+21.0%
5 to 49 employeesThe range most individual buyers target0.0%38.4%-38.4%
10 or more employeesPractical floor for acquisition financing0.0%21.3%-21.3%

What acquirers look at

Municipal rotation contracts and impound-lot real estate are the durable value. Highly fragmented with almost no institutional buyer competition.

Cities in Sutter

The figures above cover the county as a whole. These are the places within it.

Other industries in Sutter

Sources

  1. U.S. Census Bureau, 2023 County Business Patterns. Establishment counts, employment and annual payroll by NAICS. Retrieved 2026-09-08.
  2. U.S. Bureau of Labor Statistics, Quarterly Census of Employment and Wages (2026Q1). Quarterly establishment counts and employment for employers covered by unemployment insurance. Retrieved 2026-09-08.